7 became an iconic brand and improved the way we make whiskey. At the same time, the little-known regional brand Old No.
It was then that the foundation was laid for the modern logo, which underwent several modifications. For example, Tennessee Honey is adorned with a bee emblem.Įven before Prohibition, the distillery began selling alcohol in bottles with a presentable black label. His label is considered the reference when it comes to logos because each Jack Daniels drink has its design and design elements. It is filtered through charcoal and then settled in handmade barrels. The most recognizable whiskey of this manufacturer is Black Label (it accounts for more than 95% of total sales). 7 to stand out not only in taste but also in appearance. Later, the famous square-shaped bottles were used. Until about 1895, alcohol was bottled in large, round, narrow-necked bottles wrapped in plain gray paper bearing the brand’s name. There were valuable mineral springs from where the manufacturer drew water for the whiskey.
The Jack Daniels distillery came about after acquiring land next to the cave. The first distillery was called Jack Daniel Distillery.
